awards / news SMALL AGENCY WINS GOLD MONTVALE, NJ—It’s been a big year for the The Small Agency, a full service public relations and advertising agency here. The Montvale-based agency just added JASPER Gold for Special Event Planning/Series to their list of marketing communications awards this year. The Jasper is awarded annually by the Jersey Shore Public Relations and Advertising Association and was presented to the agency for its Special Event Planning/Marketing Campaign. Garnering awards from both the NJ Ad Club and the New Jersey Travel Industry Association for its marketing communications programs for the Garden State Wine Growers Association, the agency is staking its claim on creative excellence. It was the second year in a row that the Small Agency won awards from the N.J. Travel Industry Association, with the 2010 passport taking top honors last year. The 2011 Governor's Conference Excellence in Tourism Award was awarded this year to the agency for Best Overall Marketing Campaign for the winegrowers association which represents more than 35 licensed wineries in the state. Agency partner, Mari Small also garnered a first place award from the N.J. Ad Club for the interactive media campaign on behalf of the winegrowers for 2011. The agency represents a variety of different New Jersey-based clients including building product companies, supermarkets, law firms, travel-related businesses and pharmaceutical companies. Small Agency takes Ad Club, state tourism honors Thursday, July 7, 2011 Last updated: Thursday July 7, 2011, 1:21 AM Pascack Valley Community Life MONTVALE — The Small Agency, a full-service public relations and advertising agency, has won awards from the New Jersey Ad Club and the New Jersey Travel Industry Association for its marketing communications programs for the Garden State Wine Growers Association. PHOTO COURTESY OF MARI SMALL Agency Partner Mari Small at her desk with some of the awards the agency has won in the past few years. The Montvale-based agency won a 2011 Governor's Conference Excellence in Tourism Award for Best Overall Marketing Campaign for the Wine Growers Association which represents more than 35 licensed wineries in the state. Agency Partner Mari Small also won a first place award from the New Jersey Ad Club for her interactive media campaign on behalf of the Wine Growers and a Certificate of Merit for a wine association passport which doubles as an incentive device to encourage winery visits and as a reference for individual winery member information. It was the second year in a row that the Small Agency won a top award from the New Jersey Travel Industry Association. The agency represents a variety of different New Jersey-based clients including building product companies, supermarkets, law firms, travel-related businesses and pharmaceutical companies. SMALL AGENCY WINS TOURISM AWARD FOR PASSPORT TO N.J. WINE COUNTRY The Small Agency, a public relations and marketing communication firm in Montvale, N.J., has received the 2010 New Jersey Governor’s Tourism Award for its Passport to New Jersey Wine Country, an agri-tourism program developed for the Garden State Wine Growers Association, an organization of 34 wineries in the state. The award came for the agency’s 2009 support of the Association’s five wine festivals, four statewide wine trails and the individual marketing and public relations efforts of the member wineries. According to the N.J. State Department of Tourism, the program by the Small Agency exemplified “ the best of the state’s tourism industry.” The award was presented during the 2010 Governor’s Conference on Tourism at the Trump Marine in Atlantic City. The Passport provides information on each of the wine association’s members and an incentive program for individuals who visit the wineries. The marketing communications program for the winery association also includes a comprehensive creative program for print, internet and radio advertising and print, broadcast and internet public relations support for every one of the winery members. The agency is owned by Richard and Mari Small, a husband and wife marketing communications team. Mari Small designed and executed the advertising program including print ads, Association website banners, ads and eblasts and a social media component for Facebook and Twitter. Rich Small created the public relations program that publicizes the festival and wine trail activities of the organization as well as individual promotional activities and winemaking successes of each of the 34 members.